How the Internet Changed the Way Small Businesses Approach Customer Retention

Once upon a time, small businesses had to think . Mom and pops were the mice of the business world, scrambling for crumbs and scratching out an existence in their niche market, hoping that the big guys didn’t open next door. One core problem facing smaller companies’ growth are the lack the resou…

Link: How the Internet Changed the Way Small Businesses Approach Customer Retention
via blogs.salesforce.com

Top 10 Business Trends That Will Drive Success In 2015

In 2015, you have an opportunity to take some risks, change how you market and sell, as well as define your niche in your market. Here are my predictions for ideas and trends that will shape sales and business development for top performing companies in 2015. Savvy customers don’t value old-schoo…

Link: Top 10 Business Trends That Will Drive Success In 2015 via http://www.forbes.com

Why Landing Pages are to Leads as Phone Numbers are to First Dates

Do you want to generate more leads on your website? Without landing pages, you’re like the single guy who doesn’t ask Miss Right for her phone number. One day back when I was single in the City of New York and living on Manhattan’s Upper East Side, I met the girl of my dreams. It’s true – it was…

Link: Why Landing Pages are to Leads as Phone Numbers are to First Dates via http://www.artillerymarketing.com

Social Media Marketing Pain Points for Small Businesses and How to Deal with Them

Small businesses are often apprehensive about social media and if it can really help in business growth. This anxiety usually comes from not knowing the ropes or being unaware of how social media can be used to an advantage. Managing a dozen social media accounts at a time can be intimidating,…

Link: Social Media Marketing Pain Points for Small Businesses and How to Deal with Them via http://www.socialnomics.net

The Most Common Mistake With Small Business Lead Generation

The online lead generation process is like a chain that is only as strong as its weakest link. Each element – Offer, CTA, Landing Page, Thank You page – links to the next, and if one is missing or poorly executed your prospective lead will drop out of the process, potentially lost forever. …

Link: The Most Common Mistake With Small Business Lead Generation via http://www.digetry.com