Landing Pages Are Like Ballots: Get out the vote with good design

As a marketing professional, I respect good design when I see it and I know the impact bad design can have on the outcomes we achieve. At the end of the day, creativity is nice and technology can be amazingly cool, but what I care about is ROI… and that is what I expect design to deliver. The…

Link: Landing Pages Are Like Ballots: Get out the vote with good design via blog.austinlawrence.com

Source: http://blog.austinlawrence.com/blog/landing-pages-are-like-ballots-page-design-matters

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